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Reacting to a Community Tragedy

If you are in the United States, chances are good that you will have to prepare a show around a mass shooting spree somewhere in your listening area, if you haven’t already done so. It’s happened in my hometown – again. On Wednesday, I was on the MAX train, on the way to visit Tanya, […]
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A Sample Coaching Session

Sample coaching session for management: Asking is better than telling. Effective coaching today is not critiquing, it’s collaboration. Your goal in most instances is for the talent to get ownership of a coaching point when you ask the right questions. Research studies on recall reveal: If you are told something, recall after 3 months is […]
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The New Essence Of Coaching

by Randy Lane  Effective coaching is helping a person to unlock their creative potential to maximize their performance.  One of the worst coaching experiences I had as a DJ was when I turned off the mic after a song intro and the PD suddenly burst into the control and said, “Don’t ever say anything that […]
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In Blog Posted

A Pyramid Scheme For Better Ratings

by Jeff McHugh Actually, we’re joking – it’s not a pyramid like that. “Freytag’s Pyramid” is a centuries-old method of storytelling that’s worth revisiting as you prepare content. To demonstrate it, let’s reach for a Budweiser. You may recall the touching Budweiser Super Bowl commercial about a puppy who made friends with a horse. The […]
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In Blog Posted

The Difference Between Goals And Systems

by Jeff McHugh You must set goals to be successful. Right?  Maybe it’s wrong. I just had a wonderful experience working with Lululemon, a Canadian fitness wear company. As you might expect from a company staffed primarily with competitive-minded athletes, their company culture is all about goal setting. I was coached through a thorough process […]
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In Blog Posted

How Disciplined Are You?

Ronnie Stanton, Corus Entertainment National Morning Show Coach Do you plan every break every day? Not every word but to give you a plan and a sense of the complete show before the show starts? Do you talk about the outside world or the inside studio? Vigilantly employ the ‘who gives a @$#&’ filter? Do […]
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In Blog Posted

Fake Premises – Do’s and Dont’s

By Jeff McHugh and Stan Main Last week, the Twitterverse was having a hissy fit about the gay dads who received a hateful response to a birthday party invitation for their daughter.  This week, it became public that the whole thing was a hoax perpetrated by K98.3 Long Island morning hosts Steve and Leeana.  The […]
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